Setting Up Instagram Hashtag Feeds
Instagram hashtag campaigns are gaining traction in the marketing ecosystem as it is a great way of marketing and simultaneously leveraging user-generated content from the campaign.
Running such campaign on social media is not enough as if you want to maximize the returns on your investment, you should share it on other marketing channels as well.
One such channel is your website as embedding Instagram hashtags feed on the website will enable your audience to connect with you better. By bridging the gap between your social presence and digital presence, users will be able to identify you better.
Moreover, more than 75% of the users find organic and UGC content more authentic and reliable and to engage with. What are you waiting for? Start embedding Instagram hashtag feed on your website.
So, let’s learn how you can do it.
Different ways to embed Instagram hashtag feed
1. Through Instagram self-embedding feature
You can embed individual posts on your website through Instagram itself. You can do so by clicking on the post you want to embed. Thereby, navigate to the bottom of the post, and you will see three horizontal dots (…) in the right side of ‘add the comment’ space.
Click on it to find the embed option. Copy the HTML code displayed thereafter and paste it on the website backlink. It also gives you various options to modify the Instagram post by changing its width size or hiding comments and likes.
However, embedding one post at a time can turn out to be quite a tedious task with a multitude of Instagram hashtag feed.
Taggbox is a UGC platform that allows you to embed Instagram feed on your website differently. Taggbox helps you discover and curate valuable user-generated content from your Instagram hashtag campaign into a UGC hashtag feed.
You can customize it according to your website theme using various in-built design elements, moderate the quality of content, and easily embed it on your website.
Not only this, it provides real-time updates such that your website is always flooded with the latest and newest hashtag feed to perfectly engage the visitors.
You get the option to embed this feed on different website building platforms like HTML, WordPress, Wix, Weebly, etc. Besides, it also has an analytics feature that enables to track the performance of the Instagram hashtag feed. It provides a 14 days free trial version too.
3. By Screenshot
You can also add Instagram hashtag feed on your website or your blog by screenshotting each of the posts. This can be preferred when you only want to add a particular post to your blog or website.
Also, while using other methods, the embedded Instagram posts can disappear if the account is banned or closed down sometime later in the future. Screenshots, once embedded, will always be a part of your blog or website and acts as future proof.
4. WordPress plugin
Not one, but numerous WordPress plugins in the market can help you in embedding Instagram hashtag feed on your website. The best WordPress plugin you can try using for embedding Instagram hashtag feed are:
4.1 The Instagram feed plugin by Smashballoon
Smashballoon is a level up Instagram feed plugin that even lets you display more than one Instagram account hashtag feed in one single feed on your website. They have built-in shortcodes for displaying multiple Instagram feed too. You can even customize your Instagram hashtag feed as per your choice, like changing its width, height, number of columns, themes, background color, and more.
4.2 Instagram feed plugin for WordPress
Instagram feed plugin by 10Web is yet another impressive plugin for your WordPress website to embed Instagram hashtag feed. It filters Instagram feed through hashtag/username and with even advanced filters like Media I Like.
It comes with different layouts like thumbnails, masonry, blog style, and Image Browser. It also supports the Lightbox feature to provide the transition to your Instagram feed and a lot more.
4.3 Feed Them Social
This is another WordPress plugin for embedding Instagram hashtag feed on the website that comes with free as well as premium versions. It provides responsive feed design and unlimited scrolling and a load more button.
Thus, you can embed Instagram hashtag feed on your WordPress website by using WordPress plugins too. This can be done by logging in to your WordPress account, add the plugin of your choice, add the Instagram feed by copying the shortcode and pasting it on the Pages. Thereby, you can see the social wall created on your website.
Over to You
Instagram is known for its vibrancy, and visually appealing graphics, and so is always a preferred platform for embedding posts on the website. Be it shoppable posts or UGC!
It’s a great marketing strategy for companies to make their users look out for them instead of the other way around, and embedding feed on the website helps in focusing on the same.